FOR IMMEDIATE RELEASE
Contact: Alida Almonte
Hauppauge, NY – February 2013 – ClearVision Optical is inviting its Specialty Fit customers to tap into their creative spirits and be part of The Redefine Design Challenge, a visual merchandising Facebook competition. Now through March 29, 2013, this creatively-charged competition is asking customers to create visual in-store displays representing ClearVision’s Specialty Fit collections and share their masterpieces on ClearVision’sFacebook page to be entered to win a Cole Haan bag.*
Specialty Fit collections include Global Fit, Petite Fit, Style ‘n Fit, XLFIT, and Pediatric Fit, and is made up of eight different brands such as BCBGMAXAZRIA, Cole Haan, Ellen Tracy, and more. Each frame-tastic display should feature one of these collections or a combination display featuring two or more Specialty Fit collections, serving up six ways for customers to win. Visual displays can be demonstrated on table tops, window displays, under-glass displays, in display cases, and more.
For aspiring visual merchandisers who need a little inspiration, ClearVision is equipping eyewear enthusiasts with a digital “TOOL BOX.” This new online tool offers downloadable artwork in PDF format, a bevy of design concepts to help spark ideas, and a link to ClearVision’s Facebook page where customers will find more design suggestions.
The Redefine Design Challenge was created in an effort to encourage eye care professionals to explore their artistic side, playing on bold concepts and colors to create visual “eye candy” and striking displays.
One winner per Specialty Fit category will be selected during the week of April 8 and announced on ClearVision’s Facebook page, https://www.facebook.com/clearvisionoptical, along with an image of their SPECtacular display.
To learn more about our Specialty Fit Collection Redefine Design Challenge visit http://www.cvoptical.com/specialtyfit/, contact a ClearVision Sales Consultant, or call 1.800.645.3733. Want to SOCIALize? Follow, Like or Visit ClearVision Optical on Facebook, ClearNation Exchange (Blog), Twitter, Linkedin, Pinterest, YouTube, and Instagram.
About ClearVision Optical
Founded in 1949, ClearVision Optical is an award-winning leader in the optical industry, designing and distributing eyewear and sunwear for top brands, such as BCBGMAXAZRIA, Cole Haan, Ellen Tracy, IZOD, Marc Ecko Cut & Sew, Ocean Pacific, and Jessica McClintock. ClearVision’s house brands include ClearVision Collection, Junction City, Digit, and Dilli Dalli pediatric eyewear. A privately held company, ClearVision is headquartered in Hauppauge, New York and has more than 250 associates throughout the U.S. ClearVision’s collections are distributed throughout North America and 20 countries around the globe. To learn more about ClearVision Optical, visit www.cvoptical.com, like us on Facebook www.facebook.com/clearvisionoptical or follow us on Twitter www.twitter.com/cvoptical.com to stay connected to the latest ClearVision news.
*one prize per category, per office. (no account can win two categories)
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