FOR IMMEDIATE RELEASE
Contact: Alida Almonte
Hauppauge, NY – February 2013 – Today, more than ever, eyewear is considered to be an accessory in addition to a necessity. When it comes to apparel there is a fit for every body type imaginable; therefore, it’s only natural to expect the same thing from the eyewear industry which services 75 percent of the US population - the most culturally diverse group in the world. As a result, ClearVision Optical, an eyewear industry leader, is responding to demands of the changing world and addressing a key pain points by redefining fit with the debut of its Specialty Fit Collection. Featuring the widest range of branded frame sizes available from one company, the Specialty Fit collection serves up eyewear for the different type of customer who needs a bit more customization due to their unique facial features. It appeals to a larger group of eyeglass-wearing enthusiasts with faces of all shapes and proportions and it gives customers the brands they want, at the prices they seek, in the sizes they need without having to compromise style and comfort.
The Specialty Fit Collection is designed for men, women and children of all ethnicities, shapes, and sizes, and from ages starting at three months old. The collection boasts five different sizes and includes brands such as BCBGMAXAZRIA, Cole Haan, Ellen Tracy, and more. Following are the “fits” that make up the Specialty Fit collection:
Style 'n Fit: Eyewear That Fits Your Style
The Style ‘n Fit collection of eyewear and suns are perfectly proportioned by design, not sized up or “bigger” models. For women whose facial features require a slightly larger frame, Style ‘n Fit delivers contemporary, on trend looks infused with a variety of fashionable selections, from modernized retro to elegant to romantic designs. Each Style ‘n Fit™ frame offers wider bridges, larger eye sizes to match fuller faces, wider PDs, and extended end pieces and temple lengths. Brands include Ellen Tracy, Jessica McClintock, and ClearVision.
Global Fit: Adjustable Fit Eyewear Designed for Today’s World
Designed to appeal to a variety of ethnicities, the Global Fit collection offers an adjustable fit for those with a narrow or lower nose bridge and flatter facial structure. Global Fit frames serve up gooseneck nose pad arms that adjust two ways, bowed temples, nose pads for less slipping, a beautiful color palette in flattering, angular eye shapes, and minimalist to bold decorative accents. Brands include BCBGMAXAZRIA and Marc Ecko Cut & Sew.
Petite Fit: Smaller Frames Deliver Big Returns
If the frames are too big, you can’t have it altered. Therefore, Petite Specs eyewear and suns are designed on the overall proportion of a woman’s face. Each Petite Fit frame features narrower bridges and smaller eye sizes to match petite faces and narrower PDs, multiple temple lengths for a precise, comfortable fit and durable spring hinges in smaller sizes. Brands include BCBGMAXAZRIA, Ellen Tracy, Cole Haan, Jessica McClintock, and ClearVision.
XL Fit: Everyone Deserves Great Style
XLFit is designed for the bigger, yet stylish man who doesn’t comfortably fit regular sized eyewear. Spanning four of our most popular brands (Cole Haan, Marc Ecko Cut & Sew, IZOD, and ClearVision Collection) the XLFit collection features a range of classic to modern designs to fit any style, from the casual professional to the rugged urbanite. Noteworthy XLFit design features include longer temple lengths, wider bridges and larger eye sizes to match fuller faces and wider PDs, extra strength spring hinges for added durability, and extended end pieces for greater comfort.
Pediatric: Innovative By Design. Crafted With Love.
Designed for infants and toddlers the Dilli Dalli collection is dependable, affordable, and features innovative technology, IntelliFlex™, which provides multidirectional spring hinges flex both vertically and horizontally. The Dilli Dalli collection addresses proper, precise fit in terms of the nose pads, end pieces, bridge, temple curve and temple lengths. Additionally, the nose pads are constructed of medical-grade, hypoallergenic PVC material. Acetate models (Half Pint) are designed for pre-walkers and silicone unifit bridge on Munchkin (metal) provides a comfortable fit. The Dilli Dalli collection is available in a soft-to-vibrant color palette including Blue Slate, Lilac Pink, Denim and Raspberry, whimsical temple motifs like cars, frogs, lady bugs, butterflies and camouflage, constructed with FDA-approved materials and meets CPSIA standards for lead and phthalates.
To learn more about our Specialty Fit Collection, contact a ClearVision Sales Consultant or call 1.800.645.3733. Want to SOCIALize? Follow, Like or Visit ClearVision Optical on Facebook, ClearNation Exchange (Blog), Twitter, Linkedin, Pinterest, YouTube, and Instagram.
About ClearVision Optical
Founded in 1949, ClearVision Optical is an award-winning leader in the optical industry, designing and distributing eyewear and sunwear for top brands, such as BCBGMAXAZRIA, Cole Haan, Ellen Tracy, IZOD, Marc Ecko Cut & Sew, Ocean Pacific, Jessica McClintock and Fisher-Price®. ClearVision’s house brands include ClearVision Collection, Junction City, Digit, and Dilli Dalli pediatric eyewear. A privately held company, ClearVision is headquartered in Hauppauge, New York and has more than 250 associates throughout the U.S. ClearVision’s collections are distributed throughout North America and 20 countries around the globe. To learn more about ClearVision Optical, visit www.cvoptical.com, like us on Facebook www.facebook.com/clearvisionoptical or follow us on Twitter www.twitter.com/cvoptical.com to stay connected to the latest ClearVision news.
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