ClearVision Announces THE LOOK, Its New Social Outreach Just for Women

For Immediate Release

Contact:  Sheila Haile, ClearVision Optical

P: 631.787.1660

Hauppauge, NY – September 2012 – Eyewear industry leader ClearVisionOptical expands its popular social media outreach with The Look, a fresh take on fashion eyewear and trends just for women.

Providing an innovative way to showcase new product and fashion, The Look fits easily into ClearVision’s digital marketing approach.  Fresh on the heels of its weekly Men’sDay social media posts, one of ClearVision’s widely-shared Facebook outreaches that highlights trends for men, The Look was developed as an on trend, relevant look at today’s fashion and is perfect for customers to share with consumers.  A new trend will be featured each month.

Designed as a youthful expression of fashion and eyewear, The Look translates today’s popular trends in the fashion blogosphere and ties them directly to ClearVision’s new product offerings. The Look’s own virtual stylist, “Spexy Chic,” explains how to pull together some of today’s hottest fashion ensembles and marry them with appropriate eyewear. Customers and consumers will receive great fashion ideas, from top to bottom.  

“The Look is a great opportunity to showcase our women’s brands in a young and fresh way,” says Sheila Haile, ClearVision’s Manager of Marketing and Creative Services. “The posts are designed with an on trend and consumer friendly look and are appropriate for our customers to share through their own Facebook pages and Twitter feeds.”

The Look launches on September 14 and is available exclusively on the ClearVision Optical Facebook page, www.facebook.com/clearvisionoptical.

For more information on ClearVision Optical and its portfolio of brands, please visit www.cvoptical.com or Facebook at www.facebook.com/clearvisionoptical.

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About ClearVision Optical

Founded in 1949, ClearVisionOptical is an award-winning leader in the optical industry, designing and distributing eyewear and sunwear for top brands, such as BCBGMAXAZRIA, Cole Haan, Ellen Tracy, IZOD, Marc Ecko Cut & Sew, Ocean Pacific, Jessica McClintock and Fisher-Price®. ClearVision’s house brands include ClearVision Collection, Junction City, Digit, and Dilli Dalli. A privately held company, ClearVision is headquartered in Hauppauge, New York and has more than 250 associates throughout the U.S. ClearVision’s collections are distributed throughout North America and 20 countries around the globe.  To learn more about ClearVision Optical, visit www.cvoptical.com or like us on Facebook www.facebook.com/clearvisionoptical to stay connected to the latest ClearVision news.