Contact: Alida Almonte
631.787.1764/ aalmonte@cvoptical.com
Hauppauge, NY – May 2013 – Voted #1 for kids brands*, ClearVision Optical offers the widest range of kids’ brands available from one company.
In 2013, the
ClearVision Kids Collection offers 40+ designs, including more tween styles
than ever, meeting every eyewear need for kids from 0-16. The collection now
includes edgier designs in plastics and flat metal, and more color infused and
architectural styles to reflect more adult styling. Inspired by current trends
in kids and tween clothing and sneakers, the collection will please even your
most fashionable young patients!
After
surveying its customers and a marketplace evaluation, ClearVision expanded its
kid’s collections to include frames appropriate for the teen and tween
marketplace. Adding more mature styles
into its Op kids, Jessica McClintock for Girls and IZOD Boys collections gives
ECP’s a wider scope of frames for its customers! Also included in this year’s program is Op,
the popular surfer brand, and Junction City, ClearVision’s fashion-value
private label brand.
Following is
a look into the all inclusive ClearVision Kids collection:
Dilli Dalli (newborn – 3): Driven
by the needs of our littlest customers, their parents, and eye care
professionals, the Dilli Dalli eyewear collection represents ClearVision’s
dedication to the pediatric eyewear market. The 6 designs address proper,
precise fit in terms of the nose pads, end pieces, bridge, temple curve and
temple lengths. Dilli Dalli’s IntelliFlex™
multi-action spring hinge is designed with the ability to flex both vertically
and horizontally, offering unique flexibility and greater durability to the
Dilli Dalli frames.
Jessica McClintock Girls (ages 3 – 12): The Jessica McClintock Eyewear for Girls Collection offers feminine
designs in soft colorations for young girls with a twist of attitude. The new release picks up where Dilli Dalli leaves
off offering adorably cute to pretty frames for toddlers transitioning into preschoolers,
and beyond. Expect to see cool butterfly
shapes, bilaminate and trilaminate finishes, and mosaic-like temple designs in
flat metals, acetate, and metal combo styles.
Op Kids (ages 6
– 14): The Op eyewear collection offers a fresh selection of cool shapes
and modern styles splashed with a beach-and-board short vibe for kids and
tweens ages 6 – 14. The latest release
translates the brand’s sporty, surf-and-skate attitude into colorful, highly
patterned designs – 6 for girls, 5 for boys – all inspired by today’s fashion
trends. The collection’s nod to modern teen-to-adult styling appeals to
today’s kids and tweens who want to look more grown up!
Op (ages 14-16): Op eyewear includes new teen styles for the
14-16 eyewear enthusiast! The collection’s hip, wavelike piercings and
beachwear-inspired patterns light up youthful faces with colorful fades,
colorblocking accents, and juicy translucents, in both acetate and metal.
IZOD Boys (ages 6 – 12): The IZOD Boys
collection offers fashion forward eyewear for kids and tweens ages 6 to 14,
featuring sport-infused, and all American-designs. The latest release
emulates the style direction of the IZOD men’s collection taking youthful spin
with a fresh pop of color and on-trend retro eye shapes. Memory metal
bridges and rubberized temples provide durability and comfort. It’s a perfect
lifestyle fit for today’s young IZOD customer.
Junction City (ages 14 – 16): Designed for teen go-getters who aren’t
afraid to push the style envelope with their specs, Junction City’s designs pack a lot of punch into this private
label collection. For teen girls,
apparel-inspired piercings, funky temples, vivid, colorful patterns and
youthful front shapes let them put their best face forward. For teen boys, minimalist, clean looks such
as semi rimless frames in earth tone colorations are taken to a new dimension
through architectural – to industrial-inspired temple piercings.
To see the
entire 2013 ClearVision Kids collection, speak to a ClearVision
Sales Consultant by calling 800.645.3733, or visit cvoptical.com.
*Jobson Viewpoint Survey, winter 2012
