Tuesday, January 29, 2013

Newness All Around At ClearVision Optical’s Vision Expo East Booth: #1523



FOR IMMEDIATE RELEASE 
Contact: Alida Almonte
  ClearVision Optical
  P: 631.787.1764
           aalmonte@cvoptical.com

Hauppauge, NY – January 2013 – Booth #1523 is this year’s must-visit space at VisionExpo East, as ClearVision Optical’s, an eyewear industry leader, noteworthy brands have lots to talk about.  Visitors can expect an array of extended and new on trend collections, shop-worthy show specials only available at the show, giveaways, and more!  Following is a sneak peak as to what you will find at the ClearVision booth:
   
  • BCBGMAXAXRIA matures right before your eyes into a sleek modern collection that makes a color play through its youthfully charged designs inspired by nature, culture, and glamour.  Expect to see vivid hues of red, blue, and green, and a revitalization of unique and sought-after eyewear shapes.
  • Get in the Cole Haan state of mind with a first look at its new city chic collection where “classic meets cool”.  Think modernized classics designs that fuse vintage-inspired silhouettes, interesting textures and a style clash of materials like titanium and rich laminates.
  • IZOD is all about color!  The brand promises to make a colorful splash with its new spin on the classics – all American look, with a twist.  The brand infuses a fresh pop of color into the collection, as well crisp metals like stainless steel and hypoallergenic titanium, and fashionable acetate and metal-acetate combinations. 
Other noteworthy brands showcasing the latest trends in eyewear include  Ellen Tracy, Marc Ecko Cut & Sew, and pediatric brand DilliDalli, to name a few.

Additionally, as a thank you to its customers and future customers, ClearVision will be featuring some exclusive show specials* only available on the tradeshow floor!  They include:
  •  New Customer Special:  Become a ClearVision customer at Vision Expo East and receive up to 50% off the initial order.  As an added bonus, new customers will also receive a $100 gift card on the spot!
  • Already a Customer?  Then Refer-a-Friend:  If a ClearVision customer refers a friend (qualified new customer) and that new customer places a qualifying order at Vision Expo East, both the new customer and the referring current customer will walk away with a $100 gift card.
  • Gift With Purchase: Customers receive the ClearVision 2013 Eco Tote with the purchase of at least 12 pieces.
A full suite of show specials will be available after February 1, 2013. To schedule a Vision East Expo appointment or to learn more about the exclusive show specials, call 1-800-645-3733 or visit http://cvopticalvisionexpo.com/.  Want to SOCIALize? Follow, Like or Visit ClearVision Optical on Facebook, ClearNation Exchange (Blog), Twitter, Linkedin, Pinterest, YouTube, and Instagram.

About ClearVision Optical
Founded in 1949, ClearVisionOptical is an award-winning leader in the optical industry, designing and distributing eyewear and sunwear for top brands, such as BCBGMAXAZRIA, Cole Haan, Ellen Tracy, IZOD, MarcEcko Cut & Sew, Ocean Pacific, and Jessica McClintock.  ClearVision’s house brands include ClearVision Collection, Junction City, Digit, and Dilli Dalli pediatric eyewear. A privately held company, ClearVision is headquartered in Hauppauge, New York and has more than 250 associates throughout the U.S. ClearVision’s collections are distributed throughout North America and 20 countries around the globe.  To learn more about ClearVision Optical, visit www.cvoptical.com, like us on Facebook www.facebook.com/clearvisionoptical or follow us on Twitter www.twitter.com/cvoptical.com to stay connected to the latest ClearVision news.

* rules and restrictions apply
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Tuesday, January 15, 2013

ClearVision Optical Enjoys Sweet Success from Its 2012 Cookie Cutter Exchange Contest



FOR IMMEDIATE RELEASE 
Contact: Alida Almonte
  ClearVision Optical
  P: 631.787.1764
           aalmonte@cvoptical.com

Hauppauge, NY – January 2013 – ClearVision Optical, an eyewear industry leader, received over 100 entries from nearly 75 customers for its 2012 Cookie Cutter contest.  The social media holiday contest, which proved to be the most successful social contest launched by ClearVision to date, required customers to use the ClearVision Optical designed annual holiday ornament – a cookie cutter in the shape of eyeglasses – and share images of their creations on the ClearVision Facebook page.  The 2012 ornament, which was the first to have dual purpose, offered customers more than just an opportunity to engage with ClearVision socially, as it also supplied them with a fun activity to complete during the holidays with colleagues, family, and friends alike.   

“ClearVision’s Cookie Cutter exchange was more than just a social media contest” said David Friedfeld, President of ClearVision Optical.  “It reflected everything that ClearVision stands for:  promoting family time, company culture, our mission, and our creativity.   I received a bevy of phone calls from customers sharing their positive feedback about this program and how it impacted them in a positive way.  In my eyes, the Cookie Cutter exchange exceeded expectations in more ways than one.”

In addition to receiving cookie entries that included everything from rimless optical to polarized suns to 3D cookie glasses to breast cancer awareness themed frames to gluten free specs, ClearVision also received a tremendous  amount of feedback from customers on its Facebook page regarding this contest.  Following is a just a small collection of the kind words ClearVision has enjoyed. 

·         “I want you to know that these cookies became a family affair that resulted in some precious memories. My 6 year old daughter decorated some of the cookies and my husband even helped! Thank you for the idea, it was fun!”  Brooke Buckley of Texas State Optical in Port Arthur, Texas

·         "What a nice idea this was. We plan on making more to share with our patients this week! :o)" Columbia City Optometry 

·         Laura Rosanova Philipp said "Thank you ClearVision Optical for the cookie cutter! My sister, boys and I had fun decorating our glasses! Happy Holidays!!"

The contest, which ran through January 1, 2013, served up one grand prize winner, who will be awarded a BCBGMAXAZRIA handbag, and four runner ups.  Cookies entered for the 2012 Cookie Cutter Exchange contest were judged on their creativeness, uniqueness, and overall presentation.  Following are the winners accompanied by their delectable treats.  For a complete look of the cookies submitted for the Cookie Exchange visit ClearVision’sFacebook page.

First Place Winner:  Prize is a BCBGMAXAZRIA handbag

Congratulations to Carla Solvey of North Canton Vision Center for submitting the winning cookie. 


Second Runner Ups: Prize is BCBGMAXAZRIA Clutch

3D cookies submitted by Suchi Matalia of Captree Opticians in Babylon, NY.

Happy New Year from Stacy Flynn of Total Vision in DeLand, FL.

Third Runner Ups:  Prize is BCBGMAZAZRIA Perfume

Happy Holidays from Heather Fairchild of Drs Eyecare Family Vision in Columbia, SC

Queen Creek Eye Care, in Queen Creek, AZ, submitted this winning couple.

For more information on ClearVision Optical and its portfolio of brands, visit www.cvoptical.com.  Want to SOCIALize? Follow, Like or Visit ClearVision Optical on Facebook, ClearNation Exchange (Blog), Twitter, Linkedin, Pinterest, YouTube, and Instagram.

About ClearVision Optical
Founded in 1949, ClearVision Optical is an award-winning leader in the optical industry, designing and distributing eyewear and sunwear for top brands, such as BCBGMAXAZRIA, Cole Haan, Ellen Tracy, IZOD, Marc Ecko Cut & Sew, Ocean Pacific, and Jessica McClintock.  ClearVision’s house brands include ClearVision Collection, Junction City, Digit, and Dilli Dalli pediatric eyewear. A privately held company, ClearVision is headquartered in Hauppauge, New York and has more than 250 associates throughout the U.S. ClearVision’s collections are distributed throughout North America and 20 countries around the globe.  To learn more about ClearVision Optical, visit www.cvoptical.com, like us on Facebook www.facebook.com/clearvisionoptical or follow us on Twitter www.twitter.com/cvoptical.com  to stay connected to the latest ClearVision news.


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Thursday, January 3, 2013

ClearVision Optical’s Tote Bag Wins in Print Magazine’s 2012 Regional Design Annual


FOR IMMEDIATE RELEASE

Contact: Alida Almonte
  ClearVision Optical
  P: 631.787.1764
           aalmonte@cvoptical.com

Hauppauge, NY – January 2013 – ClearVision Optical, a leader in eyewear, has been recognized by Print magazine as a recipient of a Regional Design Annual 2012 award for its design of the ClearVision Optical tote bag.  Each year, ClearVision designs a custom bag that is part of its gift program and is featured as the lead gift for the their  major trade events.  The bags have become a ClearVision trademark, having won previous national design awards, and garnering tremendous interest at events!

“We are thrilled to be recognized as a front runner in the magazine’s Regional Design Annual 2012 awards,” said Sheila Haile, Marketing and Creative Services Manager at ClearVision.  “ClearVision’s internal marketing team’s strategic approach to the design of the tote responded to the needs of the marketplace and the community, while aligning with the company’s social responsibility efforts.  This honor highlights the team’s creative spirit.  We are thrilled to have designed a product that is useful, reusable, purposeful, and also award-winning”.

The Regional Design Annual, now in its 32nd year, is the most comprehensive survey of graphic design in the United States, and the only design competition organized by geography.  Print’s Regional Design Annual 2013 will be seen by one of the largest audiences of creative professionals ever and will be an ongoing resource for clients looking for exceptional designers.  ClearVision’s tote was honored among the 2012 East region winning entries which covers Connecticut, Delaware, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, Vermont, and Washington DC.

ClearVision’s winning entry, pictured below, is also featured in the December 2012 Regional Design Annual issue of Print magazine.  


For more information about ClearVision Optical and its portfolio of brands, visit www.cvoptical.com  or Facebook at www.facebook.com/clearvisionoptical.

About ClearVision Optical
Founded in 1949, ClearVisionOptical is an award-winning leader in the optical industry, designing and distributing eyewear and sunwear for top brands, such as BCBGMAXAZRIA, Cole Haan, Ellen Tracy, IZOD, MarcEcko Cut & Sew, Ocean Pacific, Jessica McClintock and Fisher-Price®. ClearVision’s house brands include ClearVision Collection, Junction City, Digit, and Dilli Dalli pediatric eyewear. A privately held company, ClearVision is headquartered in Hauppauge, New York and has more than 250 associates throughout the U.S. ClearVision’s collections are distributed throughout North America and 20 countries around the globe.  To learn more about ClearVision Optical, visit www.cvoptical.com, like us on Facebook www.facebook.com/clearvisionoptical or follow us on Twitter www.twitter.com/cvoptical.com  to stay connected to the latest ClearVision news.

About Print magazine
Print is a bimonthly magazine about visual culture and design. Founded in 1940 by William Edwin Rudge, Print is dedicated to showcasing the extraordinary in design on and off the page. Covering a field as broad as communication itself—publication and book design, animation and motion graphics, corporate branding and rock posters, exhibitions and street art—Print covers commercial, social, and environmental design from every angle. Engagingly written by cultural reporters and critics who look at design in its social, political, and historical contexts, Print explores why our world looks the way it looks, and why the way it looks matters. Today, the brand still includes an award-winningmagazine, but has grown to encompass a host of products including several designcompetitions and the acclaimed Regional Design Annual graphic designcompetition. Print has also expanded its product offerings to include graphic designbooks at MyDesignShop.com, design tutorials at DesignTV and more.

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